Tag Archives: media

Stress Fracture

Part 1 of Chapter 3 of Runaway Eating: what causes Runaway Eating, and who’s at risk?

Earlier on, we talked about stress and how we women can easily turn turn to food for comfort as a result. Why do only some actually become runaway eaters?

luisa_cerano_ladies_fashionThere are some risk factors that are especially responsible. These are as wide-ranging as the media’s emphasis on thinness as beauty, or as personal as family history, or depression. The driving forces do remain the same. While having risk factors don’t ensure that you will get the condition, it does set the stage, so to speak. It might not actually start a fire, but the tinder is built up.

First, we’ll look at the beauty factor. For years and years, women has been valued for her beauty. From Helen of Troy to Paris Hilton, those with beauty seem to have everything. They have wealth, love, adulation, jobs, and career advancement. Many of us spend lots of time and money on cosmetics, manicures, and pedicures. We flip through catalogues and women’s magazines looking for the latest styles.

The sad part is that to society, beauty equals thin/skinny/slim/slender. Most people cannot achieve the desired  weight. They were not made for it. How can a big-boned woman like Oprah ever become a waif like Nicole Richie? It brings a terrible price, this pursuit.

The writers have compiled a short timeline for this.

Camille Clifford: the ideal Gibson Girl

Camille Clifford: the ideal Gibson Girl

The early 1900s. Thin becomes in. This is perhaps when it all started. Before this time, plump, full curves were the ideal. They indicated that the well-endowed woman was well-fed and didn’t have to work.

The early 20th century ended this trend of round people. Slim, trim, and slender was desired, perhaps to differentiate from the stocky immigrants that were pouring into the States. It was a symbol of good breeding and discipline. Heaviness, the women thought, meant laziness, greediness, and lack of self-control.

Charles Dana Gibson revolutionized our perceptions with the Gibson Girl. This woman appeared tall, very slim, fit, and athletic with a small waist. Her face was gorgeous. Naturally no one looked like this, or very few people. After all, she was merely a figment of the artist’s imagination, based on what he felt the ideal woman should look like. However, women felt bad about themselves or not achieving this goal.

Just then, a physical fitness craze hit the country. Clothes started to reveal more, making women feel self-conscious about their appearance.

A typical flapper, but a modern picture from a costume shop

The flapper.

1920s: This was the age of the flappers. These girls wanted to be free to dance, play sports, and lead more active lives than their mothers and grandmothers. No more corsets, sleeves, or skirts. Well, not really. But whatever was there barely scraped the top of their calves. Women’s anxieties skyrocketed, especially since the perfect flapper’s body was small, slim, and flat chested. Fad diets were in. Self-induced vomiting was in. Laxative abuse was in.

Advertisers took the chance to take advantage of women’s insecurities about themselves to talk about weight-loss equipment, fad diets, and much much more. The message here was: “Slim down and you’ll be beautiful and happy.”

1940s to 1970s. Thin becomes a fashion statement. We know from other reading that designers prefer skinny models. Why? Because skinny works like a hanger. Clothes hang on the lady with fewer wrinkles, while people with a little shape have more wrinkles because of their curves.

twiggy-1

Twiggy

Along the way, the hanger lady became an object of beauty. But no one looked like a hanger. Big problem. Instead of seeing that this ideal was not only unattainable but also quite ridiculous, women conformed it. They lusted after it, starved to fit into it. The result was despair.

Twiggy, a 95 lb, 5 feet 6 teen model, exploded onto the fashion scene during the late 1960s. Her sticklike figure made everyone feel heavy, even slim women. Fashions left little to the imagination. People believed, “You can never be too thin or too rich.” Eating disorders, as a result, suddenly abounded.

Fonda

Fonda

1980s. A fitness craze hit the nation. Jane Fonda turned out her famous exercise videos, urging women to “feel the burn.” The thin woman was apparently not only supposed to be hanger girl, but also have well-defined muscles, flat stomach, and a small, tight butt. Jane Fonda had all these things. Only later did people find out that she was bulimic. However, this look was impossible for most women. Those that succeeded did so only by spending hours at the gym, or starving, or purging.

1990s. Welcome to the era of the middle-aged woman who never gets old. Think about the 40-50 year olds (like Goldie Hawn or Demi Moore) who look like 20 year olds. These woman have an unusual combination of genes, along with personal trainers and plastic surgery. They have set a higher standard: looking your age is bad. You should be doing all you can to look young.

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Demi Moore

I can’t deny that. It seems that every single magazine I open is filled with spreads and spreads of anti-aging commercials. It’s not just the commercials, either. Most women’s magazines include a beauty section which will inevitably include some creams and serums which will make you look younger. The product testing department also has a few products. Why? Because right now there’s a demand for such products. We want to look young. We want to look young now. We also want to continue to look young at age 50-60, just like Demi Moore. I don’t think Moore or Hawn are responsible for the problem, but the fact that the media commends them and emphasizes the fact that they still look young even at such an age makes most women feel inadequate for not being like that.

Goldie Hawn

Goldie Hawn

Media Sightings: Fake Boobs

I was browsing Glamour‘s twitter feed when I saw this blog post on their website.

Apparently, the blogger recently got an email from a Long Island cosmetic surgeon, who told them that breast implants, and get this, are the most popular high school graduation gift for girls today.

Surprising? Or not surprising?

Apparently, these young women don’t want a new car. They don’t want to have a trip to Europe. They want bigger boobs. So their parents give it to them. As a graduation present.

What happened to the days when parents would give their daughters things like new cars, jewelry, or trips to Europe? I know my parents would have given me stuffed animals if I cared about stuffed animals. Instead they’re giving me driving lessons, which I’m pretty thankful for.

But why give their daughters bigger boobs? Is it because plastic surgery is the in thing right now among both young and old?

The cosmetic surgeon wrote in his press release that right now the big thing is breast augmentations. He writes,

This is something young ladies have put a lot of thought into and discussed with their parents and then, after careful consideration, parents agree to pay for the surgery as a graduation present.

Graduation_Cap_and_DiplomaI’d like to know how the parents really felt about giving their daughters bigger boobs as a graduation present. Did they feel a little sad that their daughters were giving stuff like this priority? Did they feel happy that their daughters were up to date on new fashion trends? Did they feel sad that their daughters felt that getting bigger boobs was important?

More importantly, did they feel that giving their daughters bigger boobs would boost their girls’ self-esteem?

You know how I feel about this. I think it’s rather sick. It also reflects the modern viewpoint of today, that getting a breast surgery is something that is both common, normal, and even GOOD.

Many of the comments agreed with me. One woman said, “I think that’s awful. It shows that the parents and the girl care more about the way she looks and less about her academic future. Give her money for college . . . unless she’s a stripper, big boobs will not secure her a career!”

One woman said that the girls aren’t done developing, so this is a bad idea. I agree with her, seeing that teenagers still have a ways to grow.

Another woman echoed this thought, saying that she was really self-conscious of her breasts during high school. However, she graduated high school with A cups, became a B in college, and became a C in graduate school! She said that getting implants would have been disastrous on her still growing body.

Another commenter stated that she felt that getting this as a “gift” was rather irresponsible unless it was an extreme need.

However, this comment did give me pause:

Picture 1

Hm.

Are we in a state when we feel that getting bigger boobs or improving on some body part will give us a boost in self-esteem? If you’re really ashamed about everything, getting bigger boobs aren’t going to fix anything. You have to fix the underlying problem before you go ahead and get something else “fixed.” It’s rather permanent, and you have to pay for upkeep for the boobs every 10 years. If you don’t fix the self-esteem issues, you’ll just end up paying for a lot of unnecessary surgeries.

The fact that this young woman says that she’s ashamed of “EVERYTHING” makes me rather disturbed. And the fact that she believes that fixing her boobs would fix her problems… and that she has many things that she hates about herself.

I hope she’ll be ok in life. I hope…

The comments are still pouring in. “The parents must not have much faith in their child’s appearance or personality, if they feel this desire should become a necessity.”

In the end, it’s up to you, as parents or as girls graduating soon. Whether you get big boobs or not, I wish you luck. However, a lot of the comments I’m seeing still shows that the readers of Glamour at least have good sense and know what’s important and what’s not.

Runaway Eating

Started a new book . . .

vanilla-cake-ABFOOD0706-dePart 1 of chapter 1 of Runaway Eating: Not for Teenagers Only

Eating disorders is a disease widely known as a teenager problem. Maybe it’s a surprise to find out that eating disorders are not just for teenagers. Midlife women suffer from it. Right now, a disturbing trend involves these older women seeking treatment for eating disorders.

RunawayEat AmzLThe book Runaway Eating by Cynthia M. Bulik, Ph.D., and Nadine Taylor, M.S., R. D. takes a good look at this trend. They also include an 8 point plan to help conquer this kind of thinking. (I will not go through the 8 point plan because there’s a lot of books to read.) This book, is, however, designed to help the reader make informed decisions about health, and is not a medical manual by any means. And if you are suffering from an eating disorder, it’s best to seek a doctors help rather than to turn to a book alone.

The authors define Runaway Eating in the introduction as “consistent use of food or food-related behavior (such as purging or excessive exercise) to deal with unpleasant feelings, and feeling that these behaviors are out of control.” The writers think of this problem as a sort of pre-eating disorder because while the behavior doesn’t match the symptoms of a clinically-defined eating disorder like bulimia nervosa, this disordered eating is marked by a very unhealthy relationship with food.

Often, this behavior is the result of using food to run away from problems.

3533308065_ddc7e89da2Runaway eating runs rampant through society. However, using food as a solution for your problems is no solution at all, as women find out.

Nadine Taylor, a registered dietitian and coauthor of this book, suffered from a mild form of an eating disorder. She was bulimic, yet conquered it.

Runaway eaters are people who otherwise appear to be normal and in control of their lives, yet who have unhealthy relationships with food or their bodies that could interfere with personal relationships, threaten their quality of life, and set them up for future health problems.

By using food to run away from our problems, we find that our eating habits run away with us.

Go on any Xanga blogring or Facebook group devoted to people with eating disorders. You’ll see that they’re populated with young women and teenage girls as young as eleven. You don’t see a whole lot of people older than 30. We’ve heard of the Princess Diana’s bulimic tendencies, and all the young actresses who starve themselves.

However, the people over 30 with this problem are growing. They consist of women in their 30s, 40s, 50s, and even older! There’s a dramatic increase in women seeking out treatment. It could be because of the growing availability of such programs, and the decrease in the shame of having an eating disorder. Hard statistics are hard to get, because most women don’t seek help until their troubles become unbearable.

diet pills

diet pills

A full-blown eating disorder develops gradually. It doesn’t suddenly appear. Eating disorders range from mild to severe. Most women have a mild form of disordered eating.

Many with eating problems had eating disorders that they never shed when they were young. According to a review, half of those with anorexia and at least one third of those with bulimia carry their problems into early and middle adulthood. However, many women are developing an eating disorder for the first time in their lives. Why?

Maybe it’s because today’s typical midlife woman is more concerned about her appearance. She works outside to home, and worries about being passed over by younger people for jobs, power, attention, and raises. She dislikes being seen as an old grandmother, and may have a fear of aging. Due to changes caused by menopause, her waistline may increase. She’s more likely to seek help for depression.

The most important factor, though, is the stressful life that she leads.

Next up: the many stressful situations a midlife woman faces.

Power Play

“Our bodies are the places where our drive for perfection gets played out.” With this statement, Martin sums up the struggle that many young women face, as they’re flooded with information about effective workouts, the best ways to lose weight, and the best diets.

314510824_a9feb9407cWe like to look at pretty faces. Friends are chosen based simply on whether a potential friend is attractive or not. We want to do business with pretty faces. And we want to marry an attractive person. Gordon L. Patzer pointed this out in his book Looks, and all this stuff is supported by research, sad to say. Teachers like pretty students because they feel that the more attractive students show the most potential. Pretty babies get more love and attention first from nurses at the hospital at birth, and then at home with their mothers. Pretty people seem to have an easier time in life. Employees hire pretty people to make their firms successful. Freelancer Jenna Glatzer writes in her book You Can Make a Real Living as a Freelancer that Cosmopolitan once cut an article: a profile about a modern day wonder woman. Why? Because the “wonder woman” turned out to be overweight.

So we keep chasing after perfection Where does it lead us? Nowhere, except to pain.

Tyra Banks

Tyra Banks

Martin writes that we see beauty as the first impression of total success. She goes on to explain that we see one aspect of a person — nice hair, for example — and assume that she is wealthy and powerful. How many times have we told ourselves that if we are thin (thin = beauty), our lives will be perfect? Beauty will solve all our problems. It will get us the desired man, the desired job, and the desired home. Or perhaps all three.

Martin uses Tyra Banks as an example of a beautiful woman who build her own empire.

I find this coincidence because I stumbled on the Tyra Banks show the other day. She was running something about Botox for a medical condition in a woman’s genitals. SUpposedly it’s supposed to improve some condition so women can have sex again. Then Tyra asked a doctor in the audience, “What do you think about using Botox for this condition?”

The doctor said, “Well, it’s not FDA – approved…”

Ok, remember this post?

3035405786_aa0a472929Moving along…

We see weight as something that we can control. We thus believe that if we exercised a little more control, counting calories, strict diets, strenuous exercise, nice clothes; we would be happy. We just have to “stay strong” and “starve on.” You’re not happy? You’re not “strong” enough. You have to be stronger.

The writer gives a description of a typical “perfect girl” in a typical American town. It’s a good description, and pretty accurate. Yes, we are living contradictions. Yes, we are relentless, while judgmental towards ourselves and forgiving of other people.

We are the daughters of feminists who said, “You can be everything” and we heard, “You have to be everything.”

We grow hungrier and hungrier with no clue what we are hungry for. The holes inside of us grow bigger and bigger.

We are our own worst enemies. It’s that “starving daughter” who must be killed off.

2236055781_25b5fdba44Martin goes on to say that a “starving daughter” is at the center of every “perfect girl.” The face we show to the world is an outward mask that says to our friends that everything is going well. Inside, we’re starving for a lot of things. We’re empty and in need, and they don’t know.

She wants attention. The perfect girl says, “No, you shouldn’t want that.” She is the one that brings us down. She gets scared, nostalgic, sad. The perfect girl wants no part of that.

No one likes this part of them. They view it as a side that is too weak. Meanwhile, they don’t talk about their problems. They fill the black holes in their spirits with the forbidden fruit. Yet they continue to feel empty. We struggle with this. I know girls in my church who do, but are too confused and frightened to speak about it, let alone come face to face with a darker side of themselves. They don’t want to let go of their facade.

185980331_3e8ade3c79And our bodies take the ensuing abuse.

Some people are subtle about the abuse. They pretend to be above such trite things as calorie counting and purging. Such stuff is embarrassing.

Others talk about how horrible their body size is and how fat they are and how much they hate themselves for being so weak. And then they forget about their issues for a while. Their disordered eating is seasonal.

Then there are the diagnosed eating disorders. Go here for a list and description of the three diagnosable disorders as noted by health professionals. I also noted in the same post that several people do have a mix of both bulimia and anorexia and binge eating.

There is EDNOS (Eating Disorder Not Otherwise Specified) which we haven’t talked about yet. These are the people who have an eating disorder but don’t have the required symptoms. They may purge once a week as opposed to three. Some starve but don’t lose their periods or drop in weight. Some have a partial syndrome. They obsess, and have a nagging preoccupation with their weight that they think is normal. They feel that they obsess too much but don’t work out enough.

We don’t consider that maybe we don’t have to live with the obsession.

The media is no help. They show skin-and-bones models and gasp about shrinking celebrities, making us feel that if we’re not dropping out of school, throwing up all the time, or become skeletal, then we’re fine. Our condition is fine. Never mind that we’re miserable.

3061919849_fbbf4783b7Some doctors encourage the attitude. They’re so tired of the obesity epidemic that they’d do anything to get their patients from that extreme. They forget that there is another extreme at the other end. These doctors want rigorous exercise with restraint in diet, no matter who the patient is. Martin interviewed a girl with an eating disorder. This girl saw a doctor in college. She hoped that he’d notice her weight going down and maybe help her. However, he told her to “keep up the good work!”

The author states that an eating disorder merely is a more extreme version of what girls and women face on a daily basis. There’s always some degree of obsessiveness about food and our bodies in everyone. (I don’t think all, but most. Most are still too many.)

We find comfort in being almost as screwed up as everyone else.

Waiting to be Filled

I started a book, but never finished it because I felt that it was too heavy. And it made me depressed for a while because it didn’t talk at length about the solution to the problem but rather focused on the problem itself. Which isn’t a bad thing, but it just didn’t suit me. I recommend this book to anyone struggling with an eating disorder. I really think it’s a good book. Just heavy and packed with information.

400000000000000052548_s4Also, I’m not feminist. That’s another thing.

Here’s what I wrote. This is just from reading the introduction.

The book is titled Perfect Girls, Starving Daughters: the frightening new normalcy of hating your body by Courtney E. Martin. You can check out the writer’s website at www.courtneyemartin.com. This book was published fairly recently, in 2007.

Martin writes in the introduction that eating disorders affect more than 7 million American girls and women, 70 million people worldwide. Over half of the females between ages 18-25 surveyed would rather be mean or stupid. Anything but fat. A survey of parents found that 1/10th of them would abort their child if they found that he or she had the genetic tendency to be fat. (Thanks, Mom and Dad. They were your genes to start with.)

She states that we live in a time when getting an eating disorder, or at least being obsessed over weight, is thought of as a rite of passage. The writer talks about her many friends who bought into this kind of thinking. They sound like my friends. Many women use what they put into their bodies or/and the amount of exercising they do to define their worth.

It is not our kindness, or courage that we count at the end of the day, it is our calorie intake.

310967011_2dcab45a8bI, too, know people with really screwed up ideas about health and fitness. There are the girls who believe that any food is bad and that they have to exercise to get the Tic Tac or chip out of their system. There are my friends who daily post stats on how much they eat per day. Their limit is 210 calories. Not per snack. Not per meal. For the whole freaking day, they restrict themselves to 210 calories. What goes in those 210 calories? An apple.  A 60-calorie lollipop. That’s it. It’s not about eating healthy, it’s about eating less. Then there’s the miserable girl who eats food – lots – when she’s depressed, and then purges it later.

I know girls in my church who struggle with this as well. There’s one who exercises often. She’s 13, goes to the gym, and does weights. In front of people, she talks about how fat she is, and picks at her food when eating in front of others. She always worries that she is too fat, even though everyone else could tell her that she isn’t.

364637840_761d56792dIn fact, I recently talked to one who was stressed out about her homework. She’s 12. She said she was eating like a pig and was fat. I told her she wasn’t fat. “Ask your big sister,” I said.

She replied, “She says that I’m fat.”

I think this kind of thinking is so ingrained in our culture that we cease to notice it.

Martin puts it well when she writes that we’re not apathetic, we’re distracted. What about the starving children in Africa? I’m thinking about whether to have a granola or skip lunch altogether. She continues that we can’t see the the needs of others because we’re too busy looking at ourselves in the mirror. We don’t want to go to the beach because we don’t want others to see us in bathing suits. It’s all about us and how we feel.

What can we do about it?

This is a social problem as well as psychological. Some people believe that this is normal. I say that our culture must be pretty messed up, then. I knew a bulimic girl who wrote on her public food diary, “I don’t want to be normal. I don’t even know what normal is.” It seems that “normal” nowadays means women and girls stressed out about what goes into their mouths.

3346503419_5ede7a6039

Something you should eat and not compare your body to

Martin says that womanhood “was about something solid and beautiful right in the core — a vulnerable yet unbreakable center of strength and openness.”

I can identify with that. That sounds like the definition of a woman from the Christian book Captivating. Except that God is our core.

Martin continues,

At the center of most of the young women I know today are black holes.

On the outside, we’re busy and active. On the inside, we’re crumbling. We have these holes that we try to fill with anything and everything. But they’re still there. We’re starving, because the distractions are never enough. We’re just not enough. Not good enough. We have no control.

131_BlackHole

Black holes at the center of us

Our ultimate goal is “effortless perfection.” We’re to be everything we’re supposed to be, without showing any apparent effort. Of course, this is impossible. I know another girl who said, “I want to be able to fast for days at a time without struggling. I want to be able to have no desire for food. I want to be able to stay skinny without such hard work.” Effortless. Perfection.

The perfect part really does get us into trouble, either with an eating disorder or with an unhealthy obsession with food and exercise. It really turns out to be such hard work.

The truth is, we waste a lot of time on our bodies. How much time do we spend thinking about what to eat when we could be organizing a fund-raising event devoted to some cause?

Martin puts forth the mission of this book: a call to action. She wants this book to move us to admit that we are sick, but also tired of  being sick and ready to do something about it.

530700707_9580740548

The price she paid was her dancing.

Note that this isn’t a purely American problem anymore. I remember the ballerina from Denmark. She had been struggling with anorexia for some time. The disorder came to a point where her bones were too weak for her to stand on her toes. I’m a ballerina too, and to stand on your toes, you need to have very strong bones. Because of the disorder, the calcium was steeped out of her bones, leading to brittleness. She loved dancing. Really loved dancing. But what could she do? This was the price she paid, and she felt that she couldn’t do anything about it.

There was the girl form Brazil and the girl from Taiwan. There was the girl in Spain and the girl from Wales who messaged me on facebook begging for help. There was also the girl from Qatar, a country so tiny that people don’t even know it exists.

The Independent, a London paper, reported that 1 million in Britain have eating disorders.

Martin closes the introduction by saying that she believes “in the possibility of a world where a girl doesn’t learn to count calories at the same age she learns algebra.”

That’s the world I’m fighting for, now.

2763031373_188f1d4abe

Conclusion

My conclusions about the book Looks

In conclusion, I’ve learned several things from reading this book. I’ve learned that I may not be as rational as I thought when it comes to choosing friends. I’ve learned that even from the beginning, we’ve thought a lot about beauty, but in recent years, with the media permeating every area of our lives, we’ve been manipulated into new levels. Media has fueled the craze and exaggerated our fears of aging. All this, they say, is to our benefit, but at the same time the beauty industry are the ones earning the big bucks while we have to pay the price.

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What is the price? Often times it may amount to a loss of valuable time that could be used for more useful things. It can amount to a loss of money by spending it on plastic surgery and expensive cosmetics. Or it may be worse. Huge numbers of people suffer every day from eating disorders, or disorders like BDD. Some people have even paid the price for the pursuit of beauty. What price? Their life.

The pursuit of beauty can be an expensive one. It has on several occasions been deadly. However, no matter how hard we try and no matter what we do, we end up feeling empty, and looking a lot less than beautiful to our own eyes.

Makeover Needed?

Part 2 of Chapter 11 of the book Looks

Elizabeth_Arden_NYWTS.0.0.0x0.660x856

Elizabeth Arden

Nowadays, women leave the house with makeup in their purses. Long ago, only women with makeup were stage performers, or prostitutes. In the 1800s, makeup was frowned upon. The general consensus was that only loose women wore makeup.

It all began in the 1900s. Pharmacist Paul Beiersdort developed the first cream that chemically bound oil and water. His firm is presently known as Nivea. In the United States, cosmetics’ rise to prominence grew out of the rivalry of Elizabeth Arden and Helena Rubinstein. Both believed that beauty was linked with health. As a result, they combined facials with diet and exercise classes. With Max Factor, they build the foundations of modern marketing. These two women used celebrity endorsements and magazine spreads to advertise their products. Not surprisingly, both brands still remain active.

img_mainI thought Max Factor was the name of a mascara.

The beauty industry consolidated. Unilever acquired product lines, like Dove. Estee Lauder got Stila, MAC, and Bobbi Brown.

L'OREAL BeyonceL’Oreal is now the world’s largest cosmetic merchant. They reported their annual sales in 2006 to be 15.8 billion.

This industry invests heavily in marketing. They’re not above a little nonsense. There may be scientific breakthroughs now and then, but their money really doesn’t go into research. L’Oreal always talks about product patents, and new ideas that new research has thought up, but it stands that their money doesn’t go into research for new products but rather marketing and advertising and hiring celebrities and models to showcase their products, like Beyonce on the right.

shiseidofirmingcreamOthers use pseudoscience. Shiseido had their Body Creator sin gel, which claimed that its ingredients could melt away over 2 inches of body fat in a month without the need of diet or exercise. Sounds familiar? It’s not that much different from Nivea’s My Silhouette cream that basically claims that their white tea melts fat cells until they don’t grow back. No need to exercise, either.

Pantene uses a Vitamin B ingredient. This certainly attracts the shoppers. However, vitamins cannot be absorbed through skin or hair.

However, Dr. Patzer says, we’re living in an age where dreams are put forth as reality. We don’t know what’s true and what’s not, and we don’t bother to do research, either. Google isn’t much help, because there’s as much wrong information floating around the web as there is right.

shiseido-the-makeup-silky-eye-shadow-quadDr. Patzer states,

To forget this is to forget that a movie or TV show is merely entertainment. And while one may sometimes learn valid life lessons from art, it is art, it is artifice, it is not reality–it is a construct from beginning to end.

The growth of the beauty industry is fueled by the power of the media, along with the physical appeal phenomenon we’ve talked about in earlier posts. Advertising depicts the beautiful with the glamours lifestyles in efforts to sell their goods and services of every sort, not just cosmetics. This all contributes to the power and persuasiveness of physical appeal.

Sarah Jessica Parker: face of Garnier's ads

Sarah Jessica Parker: face of Garnier's ads

In our celebrity worshipping culture, the youthful appearance is held up as an ideal. We’re told that science and technology will allow to remain young, beautiful, and vital. However, this helps feed our fears of growing old.

This isn’t for our benefit but for the benefit of the industry itself, continues the author. The seek to control how we view and measure ourselves, and what we choose as important to us. Not to mention that the industry dictates what we must do to be the perfect person.

Yes, we do want to  look more beautiful. We want to be around more beautiful beautiful, and read about beautiful people. However, no matter how much products we buy that vows to make us look sexier, no matter what procedures we get to make ourselves more desirable, it seems that few of us really feel better about our own physical attractiveness.

Yet we live in a time where in wealthier communities, parents give breast implants to their daughters as high school graduation presents. 88 year olds choose breast reduction. Instead of tea parties, women have Botox parties.

03859380614We may say that this is just the way it is. But anthropologists studied a tribe in Africa. They wanted to see whether the physical appeal stereotypes of that tribe had been influenced by the media. They found that, opposite of our like of hunky men, girls liked slender men. Another researcher showed Men’s Health to the tribe members, with some spreads of male body builders. One old guy looked at the bulging pectorals of a male body builder. “Was it a man, or a very, very strong woman?”

Do we really need a makeover?

Or is it our culture that needs the makeover?